Hey, I’m Varu.
I’m a digital marketer with a passion for shaping brand identities and building immersive audience experiences through strategic campaigns.
About Me
Background ⬅️
I am a marketing professional with a
passion for bringing projects to life ⚙️ I graduated from North Carolina State University in 2024 with a B.S. in Business Administration, concentrating in Marketing, and have since collaborated with a range of brands and companies. With a background in digital marketing and project management, I’m able to help build brands, campaigns, and stories from stage zero to post-launch.
Currently ➡️
I currently work as a Digital Product Coordinator at DigiLabs, a digital marketing agency, where I help manage multiple client accounts and drive project success. Outside of work, I volunteer my skills for innovative initiatives like PHresh Goods, AMP, and Lettuce Cook. With a passion for digital marketing and storytelling, I aim to amplify the stories of brands and individuals through marketing direction and media 🌐
Case Studies
Developing an Organic Broadcast Pipeline
Led the launch of an Instagram Broadcast channel that built a 1.5K+ member community in under 2 months, exceeding growth goals by 15x through authentic, real-time engagement.
Data-Driven Optimization of Paid Media
Spearheaded a data-driven paid media strategy using A/B testing and smart ad spend allocation, resulting in 1M+ views and 20K+ new followers across platforms in 5 months.
What People are Saying 💫
"From the moment Varunya joined The Digilogue as an intern, we knew she was someone special. She jumped right in, taking initiative with our TikTok strategy and helping us grow the page to over 10K followers, all with creativity, consistency, and passion.
After her internship, bringing her on as a coordinator at our agency, DigiLabs, was a no-brainer. Since then, she’s truly taken off co-leading campaigns. Also she’s been integral to contributing to volunteering projects like The PHresh Project and The Artist Marketing Playbook, and bringing her A-game to everything she touches.
Beyond her incredible work ethic, Varunya is thoughtful, reliable, and creative. She always overdelivers and approaches challenges with a calm confidence that makes her a joy to work with fellow team members and especially our clients.
We’re grateful to have her on the team — she’s not just a rising star, she’s a multi-faceted leader in the making."
Drew De Leon, Founder @ The Digilogue